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September 15, 2017
Validation Workshop for the project "University-Business Cooperation in Europe" at European Commission in Brussels, Belgium


September 12, 2017
S2BMRC offers two PhD positions on Science-to-Society Interaction




Neele Petzold, MA

Neele Petzold, MA
Academic Researcher
PhD Candidate


+49 (0) 251 83-65594


Short bio

Education
Since 09/2016 PhD Candidate, Münster University of Applied Science and VU Amsterdam
Focus: „Society in Transition: Mastering Change in Societies driven by Innovation“
03/2014 – 06/2016 Master of Arts, Münster University of Applied Science
"International Marketing and Sales" Focus: Sustainable Management, E-Commerce, Big Data, Data-Mining and Innovation Management
07/2010 – 02/2014 Bachelor of Arts, Münster University of Applied Science and University of Portsmouth, UK
Double Degree "European Business Programme" Focus: Operative Marketing, International Marketing Analysis and Strategy, Project Management
08/2000 – 06/2009 Abitur Kippenberg Gymnasium, Bremen
Major: English, History
08/2006 – 01/2007 Howe Sound Secondary School, Squamish, Canada
Exchange Programme
Professional Career
Since 09/2016 Research Associate, Münster School of Business & Science-to-Business Marketing Research Center
Focus: „Society in Transition: Mastering Change in Societies driven by Innovation“
09/2015 – 03/2016 Working Student, tesa SE, Hamburg
International new media management for tesa consumer
03/2015 – 09/2015 Intern, tesa SE, Hamburg
Internationales market management & trade marketing for tesa consumer, DIY
11/2013 – 07/2014 Research Assistant, Science-to-Business Marketing Research Centre, Münster University of Applied Science
Hybrid value creation through partnering
02/2013 - 08/2013 Intern, Bonsai Market Research, Bonsai GmbH, Bremen
Research in the business units pharma- and FMCG customers
11/2009 - 02/2010 Intern, Mercedes-Benz, Hannover, Daimler AG
Sales & Mercedes-Benz CharterWay
11/2009 - 02/2010 Intern, LLOYD Shoes GmbH, Palma de Mallorca
Sales & warehouse operations


Publications (1)


Conference papers (1)



Schmidt, Alexander; Petzold, Neele; Junker, Christian (2016): "Partnering in Times of Disruptive Change" to be presented at the International Conference on Studies in Humanities and Social Sciences

Contact


For more information, please contact:


Prof. Dr. Thomas Baaken
Managing Director of the Research Centre "Science Marketing"

Professor in Technology Marketing and B-to-B Marketing at Münster University of Applied Sciences


+49 (0) 251 83-65690
Email


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